If you are sending emails to clients and other leads, integrating your Gmail (or other provider) account can help with deliver-ability and the success of your emails. There are a few key steps to insure proper configuration and set up.
What you will need
Part 1 – Adding Your Gmail Account
The majority of this configuration is done within the settings of the marketing software account.
Your account is now set up and all emails will be sent from your Gmail address. If you received an ERROR message continue to Part 2.
Part 2 – Update Gmail Security Preferences
Gmail, by default, has security measures that block “less secure apps”. We need to update the gmail account preferences to allow the software configuration. You should receive an email from Google titled “Critical Security Alert”.
If Individual User:
If GSuite Admin:
*To ensure deliverability when sending emails (in campaigns, or otherwise) only use this exact email address you configured. Sending emails using an alternate email address (through campaign configuration or assigning a user) can be sent to spam.
Part 3 – Update Display Unlock Captcha
Part 4: Create an App Password
Note: An App Password is a 16-digit passcode that gives a less secure app or device permission to access your Google Account. App Passwords can only be used with accounts that have 2-Step Verification turned on.
If you use 2-Step-Verification and get a “password incorrect” error when you sign in, you can try to use an App Password.
If you are still getting an error message, you may need to update captcha settings. Click on the link below and hit ‘Continue’. Repeat Part 1 of this post.
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